If you come across posts or comments containing this phrase, follow these guidelines:
| Content Type | # Posts | Avg. Reach | Avg. Engagement Rate | Avg. Video Views* | |--------------|--------|------------|----------------------|-------------------| | Photo | 620 | 4,830 | 3.8 % | – | | Video (≥ 1 min) | 215 | 7,210 | 5.9 % | 3,560 | | Reel (≤ 30 s) | 98 | 8,730 | 6.4 % | 5,120 | | Text‑Only | 284 | 2,970 | 2.1 % | – | | Link‑Share | 112 | 3,340 | 2.9 % | – | | Story | 210 (aggregated) | 5,480 (story reach) | 8.4 % (story reactions) | – | | Live | 33 (sessions) | 9,120 (average live viewers) | 7.2 % (post‑live engagement) | – | eteima thu naba facebook nabagi wari full
*Video views measured for the first 30 seconds. If you come across posts or comments containing
Insights
For many older Manipuri women — “Eteimas” of the family — Facebook is not entertainment. It is an archive. After the 2023–24 ethnic conflict, many displaced families used Facebook albums to preserve photos of lost homes, missing relatives, and ancestral heirlooms. The fear of losing those digital remains is very real. For many older Manipuri women — “Eteimas” of
Dr. Th. Shanti, a psychologist in Imphal, explains:
“When trauma is high, the brain accepts threats that match existing anxiety. ‘Facebook will be destroyed’ sounds impossible in normal times. After arson and displacement, losing an online memory bank feels exactly like losing your home again.”