Netflix is investing heavily in original South Indian content. Films like Jai Bhim (Tamil) and Minnal Murali (Malayalam) are Netflix originals. While they may not get the latest day 1 releases, their library of critically acclaimed South movies is unmatched.
This is the go-to app for Tamil, Telugu, Malayalam, and Kannada content. It hosts thousands of older classics and new TV serials. The subscription cost is less than a movie ticket.
Understanding the psychology behind the search helps explain its popularity: